Part of the great competition that the real estate market is experiencing today is based on the fixed interest rate and known payments.

This allows the client to have the certainty of what they will pay over the life of the loan, said Antonio Artigues, executive director of Banca Particulares de Santander.

However, in this highly competitive market, it is not only the rate that defines it, but also because of the processes that are used as the digital tool, the accessories of each product such as the completeness of the insurance that accompanies it, and so on, he said. .

Check here: Increases in house prices are expected in Querétaro

Without losing sight of the dynamism of the rates, there are three points that the Santander manager considers fundamental in long-term competition, one of them is the real cost of the complete product offering, which includes the accessories for each product.

Another is digitization that streamlines the process and makes the operation transparent; and finally the issue of the service that will be fundamental.

The sum of all of them will determine customer preferences, he said.

In Solili you can check available departments in Doctors, Center and Anzures

Original note