Hotel franchise company Wyndham Hotels & Resorts introduced its new Registry Collection Hotels brand. With it, you add a luxury offering to your growing portfolio of hallmarks. The launch seeks to support independent hoteliers around the world who meet the highest standards of luxury service and accommodations.

According to the company, its new brand comes at a time when a growing number of independent luxury hotel owners are looking for strong partners to help them recover from the challenges posed by the pandemic.

In this regard, he indicated that Registry Collection Hotels allows owners to maintain their independent spirit and brand individuality, while taking advantage of the global scale of Wyndham Hotels & Resorts. This will help them drive more direct bookings at a lower distribution cost.

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For his part, Michael Brown, CEO of Travel + Leisure Co, said that the launch of the new brand is a natural evolution for Wyndham Hotels & Resorts, as it is based on the iconic heritage of the brand and its global network. He added that the two companies are shaping a new future for the global entertainment industry.

Registry Collection Hotels will debut in the brand's flagship resort: the exclusive Grand Residences Riviera Cancun that has 144 luxury suites. The site is located on a white sand beach very close to the fishing village of Puerto Morelos.

Lastly, Dr. Rizk, President and CEO of Royal Resorts highlighted that the Wyndham team had a comprehensive focus on the needs of the resort; He added that the parties worked closely together to develop the strategy that enabled the announcement of the affiliation.

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