Central de Playa, is a logistics and commercial supply center, which has an area of 200 thousand square meters (20 hectares) located in Playa del Carmen, Quintana Roo. His idea was born at the end of 2017 due to the high demand for storage, distribution and mobility spaces of SME companies in the area.

To begin its development, the municipal authorities expressed to the now Commercial Director of the project, Wilberth Gutiérrez Álvarez, their interest and the need to find investors to carry out a project of such magnitude, thus giving Lanterra Inmuebles.

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“The first thing that was done was a market study, which was favorable; However, it was so positive that the same developers doubted the result and hired another company to do the data collection and analysis again. This not only ratified the preliminary results, but was also more forceful, to the extent that Lanterra came to consider the possibility that the project was solely patrimonial and not sold ”; This was related during an interview for Inmobiliare by the Commercial Director in Playa del Carmen, Wilberth Gutiérrez Álvarez.

To date, developers and investors have contemplated keeping between 20% and 30% of the project, while the remainder will be commercialized. This is due to the fact that all participants are convinced of the goodness, nobility and performance that Central de Playa offers.

“It is a project in which we have worked from its conception to the acquisition of land and permits; it has been an extremely careful development in all respects. From the beginning, it was thought to do everything right; It was decided that if we were going to do something of this nature, it had to be the best in the country. And for this reason we hired the North American company Ware Malcomb, which was in charge of the architectural design ”.

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The same happened with the commercial issue, where they decided to hire the best trading companies, and with the construction company it was no exception. Likewise, it has happened with each of the different areas that have been involved in the project, which has generated that, in Central de Playa, all aspects of ecological sustainability, the environment, as well as the resources that are use.

“This has resulted in a very well thought out, designed and structured development. The people who have known him, without exception, have told us that there is no such thing, neither in the state nor in the entire southeastern area of Mexico ”.

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