The digital real estate ecosystem in Mexico continues to evolve, and in this context, Mercado Libre is consolidating its position as the second most popular portal for users searching for, buying, and selling properties in the country.
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Currently, 85% of visits to real estate platforms come from mobile devices, while factors such as immediate response times and transparency of information have become key determinants in decision-making. In fact, clarity during the buying process can accelerate the intention to purchase up to 3.6 times compared to scenarios with less visibility.
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In this context, the Mercado Libre Inmuebles portal has registered sustained growth. In 2025 alone, it integrated more than 1,500 real estate agencies and added more than 30,000 properties, reaching an inventory of nearly 290,000 active monthly listings and more than one million unique users.
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